Numbers often plague small business owners. While business is all about numbers--you obviously need to be making money to run a business--owners don't like to delve into bookkeeping because of its tedious nature. As the
New York Times' Darren Dahl writes, "Few people start a business because they are good with numbers." No truer words were spoken.
Metrics and proper bookkeeping take a company's temperature, so to speak. Without proper statistics, a company is bound to fall flat on its face. Bad metrics can kill a business.
Dahl tells the story of Secure Destruction Service, a Huntsville, Ala. shredding service that nearly flopped because its owner kept borrowing money to cover its expenses. Despite making $500,o00 in annual revenue, it was not until he hired a professional accountant that he got a handle on his books.
At Two Roads, we specialize in bookkeeping and metrics. For more information on how we make your books work,
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